Kerrville is the New Kerrville

The Manifesto

What a cool moment in Kerrville's history. From our perch in the hills we sense the storm of growth approaching from what seems every direction. Will we curse its wind, fear its lightning, and pray against its flooding? Or will we dance in its rains, feel wonder in its beauty, and thank God for the life it brings to our land? We, as a community, have the power to decide.

We, as a community, decide what forces control us. We can allow outside interests to erode our culture and rob our resources, leaving us to rot along the interstate with our strip malls and parking lots. Or, we can draw from a deep well of talent, inspiration, integrity, history, and character to develop our town as a reflection of our own original selves and the land that makes us who we are.

We, as a community, decide what path to follow. We can chase the tails of mangy dogs sniffing out drowned bloated values like Convenience, Low-Wage Jobs, Cheap Retail, Multi-Level Marketing, Chain Stores, and Front Door Parking. Or we can lasso the lightning of limitless potential like Living Neighborhoods, Healthy Balanced Lifestyle, Authentic Entrepreneurism, Natural Resource Conservation, Cultural Heritage, Homegrown Opportunity, Sustainable Agriculture, and Community Vibrancy.

We, as a community, decide our own future. Do we allow the floods of change to sweep us into the vast ocean of suburban sprawl? Or do we build dams of community strong enough to control any storm that might descend upon us?

By supporting small businesses, we keep our money, our jobs, and our culture close to home, where it can do the most good, and represent what is important to us. By promoting walkability, outdoor festivals, art and live music, food security and health, cultural diversity, community celebrations, parks, trails, greenspace, alternative transportation, and sustainable local agriculture, we create vibrancy that attracts more talent, wealth, security, and opportunity. By protecting and celebrating our natural and cultural history, we strengthen our connection to our land, and we deepen our appreciation for where we live.

By strengthening meaningful connections among people and place, Kerrville will become independent, self-reliant, and a beautiful place to live. Just like Kerrville always has been.

Kerrville Is The New Kerrville. We, as a community, have the power to make it so.